Case 05

Core tee program, re-ordered 9×.

How a direct-to-consumer basics brand kept its best-seller consistent across repeat orders — placeholder case study.

Client
DTC basics brand (placeholder)
Market
United Kingdom
Category
T-shirts, long sleeves
Services
OEM, replenishment planning, private label

The challenge

Re-orders from the previous supplier kept coming back slightly different — shade, GSM and fit drifted, and customers noticed. Stock-outs between orders were also costing sales.

Our solution

We documented a golden sample and a measurement spec with tolerances, reserved greige fabric for replenishment, checked shade against the approved standard for every dye lot, and agreed a rolling forecast so re-orders could start before stock ran out.

  • Golden sample and tolerance spec
  • Shade checked against the approved standard per lot
  • Reserved greige fabric for re-orders
  • Rolling forecast shared monthly

Results

0×
Re-orders
0%
GSM tolerance (±)
0colors
Core colors
0mo
Program length

* Placeholder figures for illustration.

“Placeholder testimonial — our tee finally feels the same every drop.”
E
Client NameCo-founder, DTC basics brand (placeholder)
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